{"id":10246,"date":"2026-03-23T12:04:56","date_gmt":"2026-03-23T12:04:56","guid":{"rendered":"https:\/\/grapebreed4ipm.com\/?p=10246"},"modified":"2026-03-23T12:09:38","modified_gmt":"2026-03-23T12:09:38","slug":"repenser-lavenir-des-vins-piwi-des-experts-autrichiens-developpent-de-nouvelles-idees-pour-une-viticulture-durable","status":"publish","type":"post","link":"https:\/\/grapebreed4ipm.com\/fr\/repenser-lavenir-des-vins-piwi-des-experts-autrichiens-developpent-de-nouvelles-idees-pour-une-viticulture-durable\/","title":{"rendered":"Repenser l\u2019avenir des vins PIWI : des experts autrichiens d\u00e9veloppent de nouvelles id\u00e9es pour une viticulture durable"},"content":{"rendered":"

Comment les c\u00e9pages r\u00e9sistants aux maladies fongiques peuvent-ils devenir une composante plus importante du march\u00e9 vitivinicole europ\u00e9en ? Cette question \u00e9tait au c\u0153ur d\u2019un atelier de Design Thinking organis\u00e9 en Autriche dans le cadre du projet GrapeBreed4IPM.<\/p>\n

Des experts de la viticulture, de la recherche et du secteur du vin se sont r\u00e9unis pour \u00e9changer des exp\u00e9riences et d\u00e9velopper de nouvelles perspectives sur le r\u00f4le des c\u00e9pages robustes dans la transformation de la viticulture europ\u00e9enne. Gr\u00e2ce \u00e0 un travail de groupe interactif, les participants ont discut\u00e9 des d\u00e9fis actuels des vari\u00e9t\u00e9s PIWI, allant de la perception du march\u00e9 et de la communication aux obstacles pratiques \u00e0 leur adoption.<\/p>\n

Le format Design Thinking a encourag\u00e9 un dialogue ouvert et une r\u00e9flexion cr\u00e9ative. Les participants ont travaill\u00e9 de mani\u00e8re collaborative afin de d\u00e9velopper des id\u00e9es visant \u00e0 renforcer le positionnement des vins PIWI et \u00e0 am\u00e9liorer leur visibilit\u00e9 aupr\u00e8s des producteurs, des consommateurs et du commerce du vin. Les discussions ont mis en \u00e9vidence que l\u2019innovation r\u00e9ussie en viticulture n\u00e9cessite non seulement des progr\u00e8s en mati\u00e8re de s\u00e9lection vari\u00e9tale, mais aussi de nouvelles approches en mati\u00e8re de communication et de strat\u00e9gies de march\u00e9.<\/p>\n

L\u2019atelier a \u00e9t\u00e9 organis\u00e9 dans le cadre du projet GrapeBreed4IPM par la Hochschule f\u00fcr Wirtschaft und Gesellschaft Ludwigshafen en collaboration avec des partenaires nationaux du projet.<\/p>\n

Les participants et les parties prenantes de toute l\u2019Europe sont \u00e9galement invit\u00e9s \u00e0 contribuer \u00e0 l\u2019enqu\u00eate en cours du projet GrapeBreed4IPM sur l\u2019avenir de la viticulture durable et l\u2019acceptation des c\u00e9pages robustes.<\/p>\n

L\u2019enqu\u00eate ne prend que quelques minutes et permet de g\u00e9n\u00e9rer des informations pr\u00e9cieuses pour le projet.
\nParticipez \u00e0 l\u2019enqu\u00eate: https:\/\/www.soscisurvey.de\/grapebreed4ipm2<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Comment les c\u00e9pages r\u00e9sistants aux maladies fongiques peuvent-ils devenir une composante plus importante du march\u00e9 vitivinicole europ\u00e9en ? Cette question \u00e9tait au c\u0153ur d\u2019un atelier de Design Thinking organis\u00e9 en Autriche dans le cadre du projet GrapeBreed4IPM. Des experts de la viticulture, de la recherche et du secteur du vin se sont r\u00e9unis pour \u00e9changer […]<\/p>\n","protected":false},"author":5,"featured_media":10234,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[25,126],"tags":[],"class_list":["post-10246","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","category-actualites-cbw"],"_links":{"self":[{"href":"https:\/\/grapebreed4ipm.com\/fr\/wp-json\/wp\/v2\/posts\/10246","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/grapebreed4ipm.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/grapebreed4ipm.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/grapebreed4ipm.com\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/grapebreed4ipm.com\/fr\/wp-json\/wp\/v2\/comments?post=10246"}],"version-history":[{"count":1,"href":"https:\/\/grapebreed4ipm.com\/fr\/wp-json\/wp\/v2\/posts\/10246\/revisions"}],"predecessor-version":[{"id":10247,"href":"https:\/\/grapebreed4ipm.com\/fr\/wp-json\/wp\/v2\/posts\/10246\/revisions\/10247"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/grapebreed4ipm.com\/fr\/wp-json\/wp\/v2\/media\/10234"}],"wp:attachment":[{"href":"https:\/\/grapebreed4ipm.com\/fr\/wp-json\/wp\/v2\/media?parent=10246"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/grapebreed4ipm.com\/fr\/wp-json\/wp\/v2\/categories?post=10246"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/grapebreed4ipm.com\/fr\/wp-json\/wp\/v2\/tags?post=10246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}